Research your Target Market!
2015-12-14 12:52
When “getting to know your customer” it is far better that all staff personally participate and when the results are formally presented, all have a better framework to understand the views being expre...
Is there a role for a freelance Marketing Manager?
2015-12-08 12:44
it is more important than ever to ensure your company marketing activities are implemented with “a single-minded” vision and purpose! That is a role that can be conducted by an experienced freelancer....
"I like that", the words you least need to hear?
2015-11-25 12:35
A campaign has specific objectives, and the communication must achieve those, whether you like it or not.
Social Marketing or Social Myth?
2015-11-18 12:27
A social media strategy is a plan to achieve specific goals using social media platforms. It outlines target audience, content, engagement tactics, and analytics to measure success. it will include pa...